Marketing
CIP Name
Fashion Merchandising
Current Year
CIP Code
52.1902
Service Area Definition
Marketing & Co-Op
Service Area Code
D
Non-Traditional Program
N
About
The Fashion Merchandising pathway prepares individuals to promote product lines/brands, and organize promotional campaigns, at the wholesale level to attract retailer interest, wholesale purchasing, and supply contracts. Includes instruction in wholesaling, wholesale advertising, selling, and customer relations.