Marketing
CIP Name
Fashion Merchandising
Current Year
CIP Code
52.1902
Service Area Definition
Marketing & Co-Op
Service Area Code
D
Non-Traditional Program
N
About
The Fashion Merchandising pathway prepares individuals to promote product lines/brands, and organize promotional campaigns, at the wholesale level to attract retailer interest, wholesale purchasing, and supply contracts. Includes instruction in wholesaling, wholesale advertising, selling, and customer relations.
Previous Versions
Provided below is a prior year version of this pathway. While we suggest you utilize the current year version, we have guidelines on how you can use the prior year version for this semester, and then switch to the current year next semester.